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Data Entry: What Passing Targets do the Bears Need?

| February 13th, 2018

There has been and will continue to be a great deal of talk about how the Bears need to add at least one stud wide receiver to their roster this off-season. Everybody wants a Julio Jones or Antonio Brown, with good reason, and the Bears are in desperate need of an upgrade in talent at the position after a season in which they finished last in the NFL in both passing yards and touchdowns, 25th in yards per attempt, and 26th in passer rating.

The Bears are going to add more talent at WR. But what exactly do they need? Should they look for one great player, two good players, or three plus capable players?

In an attempt to answer this question, I looked at how top passing offenses split their production among targets in recent years. After all, that’s the ultimate goal for the Bears, right? They want to become one of the top passing offenses in the NFL.

Accordingly, I looked at top 10 passing teams according to Football Outsiders’ DVOA for each of 2015, 2016, and 2017 and tracked how many receiving yards each of their top 5 leaders in that category had for the season. While this DVOA stat is not a perfect metric, it is an attempt to measure the efficiency of a passing attack instead of volume, which you would get from just looking at passing yards. The full list can be seen here.


No Clear Pattern

The first thing that jumps out is that there is no single defined way to have a top 10 passing offense. Some teams did it with one clear stud and a bunch of secondary weapons. Others had two dominant targets. Some had no clear dominant target at all.

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